Fireball

We're number one! Fireball is fast becoming the Moxie of alcoholic beverages. With a Cinnamon flavored "whiskey" taste, it is hugely polarizing, with some gulping it down with glee, or others preferring to drink the winter anti-freeze in their vehicles...

This is both beautiful and a disaster at the same time, it's a beautiful disaster. Fireball cinnamon whisky, which is actually made in Canada yet bottled out of Lewiston, Maine has figured out how to let die-hard football fans drink real tears of their enemies.

Many observers in Maine noticed a bright streak across the sky on Sunday evening. Here is what most people believe it was.

A Good Samaritan spent their weekend walking roadside in the town of Lovell, Maine and ended up filling 10 bags with garbage

Boston Brands of Maine recently completed a $4 million expansion of their bottling plant in Lewiston, and there's new jobs to be had because of it.

Fireball retains the top spot for the second year in a row as Allen's slips to third in Maine alcohol sales behind another new challenger

Fireball, brought it's A-game earlier this year when it introduced the Fireball Party Bucket, but there's something you should be warned about after the party.

This Fireball fan takes her love for the liquor to a whole new level...

Once Maine's most beloved liquors just got knocked down a peg. Here's the new king of Maine booze.

For decades, Allen's Coffee Brandy has been Maine's number one drink of choice. But there's a booze that is gunning for Maine's most popular drink...

The Press Herald isn't messing around! When someone questioned why a story about Fireball, Allen's Coffee Brandy and nips made the front page, the paper responded with a great tweet.

It's commonplace to spot bumper stickers on cars in Maine spreading messages of all sorts. Whether it's phrases that are uplifting or sarcastic, reminders of places that the car has visited, and of course the occasional crude message we can't even repeat here...

A Portland police officer caught this fireball streaking across the sky at about 12:50 this morning.

Fireball Whisky isn't just for the young anymore. Watch what happens when these Grandmas do shots of Fireball for the very first time.

These people know how to party! Not only do they pass around a bottle of Fireball cinnamon whisky at the wedding, they document the whole thing by strapping a GoPro camera to the bottle and setting it to the Pitbull's "Fireball."